The website colour palette was built around strong contrasts that work together to create a dynamic visual experience. The deep teal (2a5a57) and rich green (106f62) provide a cool, grounded foundation, In contrast, the soft cream (fcf6ed) introduces lightness and space, making the darker tones feel more striking and intentional. The citrusy lime (abb885) acts as a playful accent—its brightness cuts through the cooler shades, adding freshness. This balance of dark and light, muted and vibrant, gives the site a modern, layered feel that draws the eye and keeps the experience engaging.

Wick Club’s packaging colors were carefully chosen to reflect the personality of each character. Each colour amplifies the character’s essence, making the scent experience personal and visually immersive.